Agriculture Commissioner Mike Strain admitted the idea came after Bradshaw’s viral 2023 TikTok rant about “proper peelin’ technique.” “Nobody defends Louisiana’s crustaceans with more passion—or more one-liners,” Strain said, as Bradshaw demonstrated his “spiral peel” method (involving a football spin move).
Reactions were instant. Drew Brees tweeted “Geaux get ‘em, Terry,” while Swamp People star Troy Landry offered to be his “deputy in charge of gator-crawfish relations.” Even the White House took notice—POTUS joked about adding a “Crawfish Czar” to the Cabinet.