HUM IMAGES/GETTY IMAGES
DQ’s logo may have started out plain and simple at first, but it didn’t last long. By 1960, the logo with a blue background was completely transformed into a closer version of what we see today. The bright red shape resembled a pair of lips, with a white font spelling out ‘Dairy Queen’ in the center. That logo held on strong for more than 40 years before the text was simplified in 2001.
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