Melania was born on April 26, 1970, in Sevnica, then part of the Socialist Federal Republic of Yugoslavia. Life in a socialist country was structured and modest.

Melania, her sister Ines, and their parents lived in a simple apartment building typical of the Communist era — concrete walls, no frills, practical design.
But inside, friends recall the Knavs household as warm, tidy, and full of creativity.
Her mother, Amalija, worked as a patternmaker in a children’s clothing factory. She had a sharp eye for textiles and fashion, and she often sewed elegant dresses at home.
These handmade creations weren’t just clothing — they were small lessons. Melania learned how fabric, color, and structure worked together, and even as a young girl, she sketched outfits and experimented with designs.
Her father, Viktor, worked as a car dealer and managed the town’s vehicle inventory system, a respected position at the time.
He always dressed in polished suits, which left a lasting impression on young Melania. His sense of formality and discipline influenced her lifelong appreciation for appearance and presentation.
A Quiet Student With a Strong Artistic Side
Teachers consistently described Melania as a shy but observant child. She was polite, diligent, and attentive — the kind of student who listened more than she spoke.

She wasn’t the type to seek attention. Instead, classmates often remembered her calm presence, her tall posture, and her natural elegance.
While many of the students were absorbed in rock music, Melania preferred softer pop, choosing gentle rhythm over rebellion.
Her personality — private, thoughtful, gentle — was already beginning to form.
A Face That Turned Heads
By her teenage years, Melania’s striking appearance was impossible to overlook. She was tall, slim, and carried herself with a quiet confidence beyond her age. Locals often describe her eyes as extraordinary — deep, expressive, and unforgettable.
Her life changed the day Slovenian fashion photographer Stane Jerko noticed her standing by a building in Ljubljana. Instantly struck by her photogenic potential, he approached her and asked whether she had ever modeled.
Shy but curious, she agreed to a photoshoot. The resulting images captured the attention of several European modeling agencies.
And just like that, Melania’s future shifted.