Social media was quick to react. Some called him a “show-off” or used the French slang kéké. Others joked he was channeling Tom Cruise in Top Gun. One user quipped, “More world leaders should wear sunglasses when giving speeches, actually,” while another added, “Macron is wearing sunglasses because Europe’s future is too bright.”
Which brand of sunglasses did Macron wear at Davos?
While it’s impossible to say for certain, the evidence points to French craftsmanship. First, there’s the brand Visages. In June 2025, Macron received a pair of 3D-printed glasses from the French startup, according to Sud Ouest.
It’s worth noting that, while the Davos frames resemble classic aviators, they aren’t Ray-Bans — despite the American brand’s French-Italian ownership. Unlike Ray-Ban models, Macron’s glasses had no white logo or “RB” engraving on the lenses, and their wire-frame arms and straight double bridge depart from typical industrial designs.