Cheryl Tiegs Today: Life of America’s First Supermodel

She was not just a model; she became a cultural icon, representing the optimism and freedom of the 1970s, epitomized in her now-famous pink bikini poster, which launched her into international recognition in 1978.

Tiegs’ career began almost serendipitously. A friend noticed her striking features and suggested modeling might be a good fit, prompting the young Tiegs to explore fashion shows and small magazine shoots.

Early assignments offered minimal pay, yet they provided invaluable experience and exposure. By the age of 17, her career took a significant leap when she appeared in Glamour magazine, an opportunity that opened doors to major publications, including Vogue, Time, and Sports Illustrated.

This period marked the start of a long-running association with Sports Illustrated’s swimsuit editions, a platform that helped define her image as one of America’s first supermodels.

Throughout the 1970s and 1980s, Tiegs graced numerous magazine covers, cementing her status as a household name. Her work with Time and Men’s Health—where she was named one of the “100 Hottest Women of All Time” in 2012—demonstrates her enduring influence. Continue reading…